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Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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12:00-1:00 PM

Main Event

Special guest presenters

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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Future of Defense Summit: Accelerating Innovation & Next-Gen Defense 

Relax and relive the moment.

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What was covered

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.


But there's no substitute for IRL connections, so the most innovative businesses are focusing on scaling local and hybrid events that are fast, flexible, and hyper-effective at driving meaningful connections.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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Questions for our speakers?

The Details

 

Thursday, September 19

7:45 AM ET Registration & Networking
8:30 AM ET Program Begins
10:00 AM ET Program Ends

 

In-person registration closed,


streaming online nationally


The Event

As geopolitical tensions continue to rise, the need for strategic investments in emerging technologies to defend the United States, its allies, and its partners against growing threats has never been greater. At the same time, the nation faces a unique and critical opportunity to strengthen the U.S. defense industrial base to deter America’s greatest adversaries. 
 
How should the U.S. best ensure industry capacity and resilience and collaboration on emerging technologies with its allies and partners? And as the frontlines move increasingly from boots on the ground to cyber warfare, how prepared are we to defend ourselves in the changing face of conflict?  
 
Join The Hill for our Future of Defense Summit with stakeholders across the Executive branch,  Capitol Hill and the defense industry to discuss how to build a more advanced defense industry and enhance deterrence through a robust and integrated defense network. 

FEATURING

Rep. Cathy McMorris Rodgers (R-WA)

Ranking Member

Energy & Commerce Committee 

FEATURING

Shannon Baker-Branstetter

 Senior Director, Domestic Climate & Energy Policy

Center for American Progress

Rep. John Curtis (R-UT)

Vice Chair

Federal Lands Subcommittee

Kyle Davis

Senior Director, U.S. Federal Policy

Enel North America

Chay English

Policy Strategist & Managing Counsel

Ford Motor Co.

Xan Fishman

Director, Energy Policy & Carbon Management

Bipartisan Policy Center

Sen. John Hickenlooper (D-CO)

Member

Energy & Natural Resources Committee

Heather Reams

President

Citizens for Responsible Energy Solutions (CRES)

Maria Robinson

Director, Grid Deployment Office

Department of Energy

Jesse Simons

Co-Founder & Chief Commercial Officer

SOLARCYCLE

PROGRAM SPEAKERS(More to be confirmed)

Stacey Abrams

Former Georgia Gubernatorial Candidate

Founder, Fair Fight

Headliner Interview

Rep. Adam Smith (D-WA)

Ranking Member

House Armed Services Committee

Rep. Rob Wittman (R-VA)

Chair,

Tactical Air and Land Forces Subcommittee

Vice-Chair,

House Armed Services Committee

Sen. Deb Fischer (R-NE)

Senior Member

Senate Armed Services Committee

Chuck Hagel

Former Defense Secretary

Arnold Punaro

Founder & CEO,

The Punaro Group

Chairman

National Defense Industrial Association

Becca Wasser

Senior Fellow

Center for a New American Security

Vikram Singh

SVP

WestExec Advisors

SPONSOR PERSPECTIVE

John Clark

VP and General Manager

Lockheed Martin Skunk Works®

STAY TUNED FOR SPEAKER UPDATES

MODERATORS

Bob Cusack

Editor in Chief

The Hill

Laura Kelly

Foreign Policy Reporter

The Hill

SPONSOR PERSPECTIVE

Eli Perez

Senior Director,

Patient Advocacy and Stakeholder Management


Otsuka

Debra Barrett

Vice President,

Corporate Affairs


Otsuka

MODERATORS

Steve Clemons

Contributing Editor

The Hill

Jason Grumet

Founder & President

Bipartisan Policy Center

SPONSORED BY

SPONSOR CONTENT MESSAGE HERE

Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

Register
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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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Join the conversation!  Tweet us: @TheHillEvents using #TheHillDisability

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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